The Seascape
Newsletter of the CLCA
Central Coast Chapter
June 2024
Events Calendar
June 20, Thursday
Beautification Awards Evening & Banquet
Time: 6:30-10pm
Location: Dream Inn, Santa Cruz
Come to Beautification Awards and see what wonderful creativity and beauty can be found in Central Coast’s landscapes. We love holding our Beautification Awards gala event at the Dream Inn, right on the beach by the Santa Cruz Municipal Wharf and the Boardwalk this year. Live rockin’ reggae band, tropical vibe. Come spend a night on the beach with us. Aloha!
Contact Scott Long at 831-332-4565 or slong@centralcoastlandscape.com with questions.
July 10, Wednesday
Central Coast Chapter Board Meeting
Time: noon
Location: Laughing monk tap room, 262 Mt Hermon Rd, scotts Valley
Contact Scott Long at 831-332-4565 or slong@centralcoastlandscape.com
Board of Directors Report
News updates from the Board—June 2024
Central Coast Chapter Members and Friends,
All of a sudden we’ve made it to June and you all know what that means. Yup, it’s our upcoming Chapter’s Beautification Awards presentation held this year at The Dream Inn, beach-side, in Santa Cruz, California.
All the judging is complete after two days of canvasing the county from hillside to shoreline in order to select the lucky (and deserving) winners of our yearly contest. The judging team of Mike Ruscoe, mostly retired, Francisco Hernandez Jr. from SiteOne, Juan Carlos Esparza from Urban Landscapes and Scott Hayes from Frank and Grossman all stepped up and did a wonderful job in making the two days of judging successful. Not that there wasn’t the usual drama associated with a production of this magnitude. Details on that story and more to be told at the Banquet Night. In addition to the work of these fine gentlemen, we need to acknowledge the work behind the scenes done by Scott Long of Central Coast Landscape and Katia Valezquez of Netafim who were on the clock prior to judging and afterwards to meet each morning with the judging team and help with any logistical issues that came up during those two days.
A most important “thank you!” to all the landscape contractor companies that participated in this year’s contest. There’s no program without you coming to play. You definitely all RULE. Lastly to address all those wonderful and constant email reminders sent to you contractors over the last many weeks pleading for you to enter your projects, Elise Huffman is the one to thank. She’s our amazing newsletter editor who provided the loving harassment. THANK YOU ALL !!!
So the work is not done just yet. The results have been forwarded to our slide production team, thank you Laura Leuer and Andrew Tuckman, for creating the awards presentation. The banquet room and sea shore will be ready in all its glory to welcome our chapter members and their guests to celebrate and enjoy the evening. The only thing missing to complete this picture is for YOU to sign up. Please bring your spouse, parents, crew members, and friends to join in the festivities of the night. We promise an amazing show for you this year. Join us for “A Night on the Beach!”
Our association is unique in how we support each other in our common love of landscape contracting. It’s always a joy for those of us who work for you in the Central Coast Chapter when we are able to create an opportunity for us to gather together and celebrate what we value.
Thank you CLCA members and the body of work our association provides for us.
Central Coast Board of Directors
—Regan Barry
Coastal Evergreen Company
rbarry@coastalevergreen.com
Central Coast Chapter Board of Directors
Immediate Past President: Phil Dundas—The Landscape Company
Membership Director: Terri Baker—Graniterock
Director of Events: Scott Long—Central Coast Landscape
Director of Education: Michael Johnson—California H2orticulture Services
Associate Member Director: Julia Zuckerman—Delta Bluegrass
Legislation Director: Regan Barry—Coastal Evergreen
Secretary/Treasurer: Jamie Clark—K & D Landscaping
Please come and learn more about our board by coming to a meeting, or volunteer to help in any capacity. Please contact Regan Barry at rbarry@coastalevergreen.com if you are interested in becoming involved with this dynamic group.
Central Coast Chapter Partners for Success Program
It’s that time of year to renew your partnership. Central Coast’s Partners for Success Program provides an opportunity to increase your visibility in the community, to be seen as a leader in the green industry by helping sustain the many educational and enrichment offerings of our association.
For more information, contact Regan Barry at rbarry@coastalevergreen.com
register NOW for 2024!
WE love our partners
With much appreciation Our Partners for 2024. Sign up or re-register and we’ll add you to this group of fine businesses. It’s never too late to sign up!
PaRTNER’S CORNER
ANTHONY MARIN and GEORGE MAROVIC of BIG CREEK
CLCA Central Coast Chapter industry leaders
Read more about Anthony and George here…www.clca-cc.org/partners
The Partner’s Corner! What a great benefit. Here’s an easy way to let people in your industry know what you’re up to, what’s new, and why you’re the success that you are. We want to see pictures of you, your family, your company’s staff, we want to know what you do in your spare time and what makes you unique. We’re interested. Please contact Elise Huffman, the Central Coast editor, if you are interested in being featured on our website in a future “Partner’s Corner.” Partner’s don’t miss this chance for some FREE advertising.
PAST EVENT
Spring Mixer at Bruno’s Bar & Grill
Spring Mixer and Beautification Awards Entry drop off, Bruno’s in Scott’s Valley.
Friday, May 17th, 2024
This year’s Spring Mixer took place at Bruno’s Bar and Grill in Scotts Valley. It was our first time there, and we’re glad that we tried it out. Treetop views from the upper deck and a nice mix of familiar faces and some new friends joining our group helped make it a really special evening. It was the last day to turn in 2024 Beautification Awards entries as well, so there was an added incentive for some. We ended up with a hefty supply entries at the end of the night, so we’re headed into our next event with a lot of momentum.
Hope to see you all at the Awards Banquet at the beautiful Dream Inn!
Upcoming CENTRAL COAST EVENT
the Awards Banquet at the Dream Inn!
thursday, June 20, 2024
Some of our winners from 2023 are shown in this ad.
Dear Landscape Contractors and Members,
You’re invited join us for the Central Coast Chapter’s 2024 Beautification Awards. This will be our chapter’s 38th annual awards ceremony. The awards banquet will return to The Dream Inn, Santa Cruz. Imagine with us an evening in the tropics. Down by the Santa Cruz Boardwalk at the historic Dream Inn. Ocean views, tiki drinks, sea breezes, and fragrant flowers, Hawaiian shirts and grilled fare. We’re imagining "a night at the beach” as our inspiration. Mark your calendar for that event on June 20th.
The Beautification Awards event is an excellent way to place to see local landscape talent recognized and appreciated. At the same time connect with your friends, share a beverage and a meal, enjoy the rockin’ reggae beach vibes of the Santa Cruda duo. Find your Hawaiian shirt and aloha spirit and join us.
Get your tickets now!
Advertise in the Central Coast Seascape Newsletter!
Advertise in this newsletter in 2024!
The Seascape Newsletter is published 10 times per year and is posted each month on the chapter web site, clca-cc.org. Email notifications with links to the current issue are sent to over 400 targeted green industry professionals. Ads are billed annually and are sold in two levels, all with click-through access to your company’s website.
The CLCA Central Coast Chapter offers several different ways to reach your customers and other industry professionals. They are win-win opportunities that reinforce your sales program and give prominence to your company by its alignment with a professional organization. In addition to brand recognition and increased web exposure, you can gain insight to market trends and have face-to-face interactions with the people you are marketing to.
Reach your target audience monthly. Sign up for one of two levels of monthly ads: Basic or boosted, or single ads. For specs and pricing contact: clcaccc.editor@gmail.com.
educational corner
Meeting Your Lawmaker
Getting to know your lawmaker is the best and most direct way to be an advocate for the landscape contracting profession.
Whether it is in their district office or up in Sacramento at the capitol, your legislator and their staff meet with constituents like you every day.
The practice of legislators meeting with constituents to discuss issues of concern is one-on-one lobbying at its finest…lobbying at the grassroots level. Not only are these meetings interesting, they are very effective!
Interested in meeting with your legislator? Please download and use our “meeting your legislator” guide which is full of helpful tips like:
How to make an appointment with your legislator
How to dress for a meeting with your legislator
What to say
What never to say
What to bring
How to follow up
May Board Minutes
Present: Regan Barry, Scott Long, Ki Bowman, Terry Baker, Katia Velasquez, Jamie Clark
Recorded by Jamie Clark
May 1, 2024, 12:00pm: Welcome and Introductions
Needs:
· Remove Katrina as bank signer and dual approver
· Approve Regan as new signer and dual approver
· Appoint Jamie Clark to Secretary/Treasurer position
I. Call to Order:
The meeting was called to order by Regan Barry at 12:30
II. Roll Call, Establish Quorum and Approve Agenda
Regan Barry called the roll call.
Present: Regan Barry, Scott, Ki, Terry, Katija, Jamie Clark
Called on Phone for Voting: Phil Dundas and Julia Zuckerman
Absent: Julie, Micheal, Phil
Other members and guests included: none
III. Approve minutes from April 3, 2024 Board Meeting
We do not have minutes from April meeting. They were never recorded.
IV. Voting Items – 1:00pm
Voting on removing bank signers and dual approvers and assigning new bank signers and dual approvers
It was moved and seconded to remove Katrina as bank signer and dual approver and that Regan Barry was to become new bank signer and dual approver.
Regan Barry as bank signer and dual approver Approved
Voting on appointing Jamie Clark as Secretary/Treasurer
It was moved and seconded to appoint Jamie Clark as Secretary/Treasurer
Jamie Clark appointed as Secretary/Treasure Approved
V. Committee Reports
Beautification Awards: responsibilities divided, drop off points established.
Katia distributed flyers. Need to look into Morgan Hill and Gilroy district lines. Dream Inn is under contract, deposit has been paid by check.
Award Plaques will not have photos. Simple, Jamie to give trophy contact to Katia
Music has been decided.
Drivers and navigators have been decided
Judges: Juan Carlos of Urban Spaces
Day of MC: Scott and Regan, Regan to write script
Chris Elliot to hand out plaques
2. Membership: No updates as of now
3. Education Events – Nursery tour, bid to buy explanation, how to explain it to the client, customer, making money in the landscaping industry, conversation tabled to later meeting
VI. New Business
VII. Next Meeting and Adjournment 1:39pm